The Future of Blogging in 2025

The blogging business is going through a huge change. Many people are wondering if human bloggers will become obsolete now that the internet is full of content made by AI.

There is no way to answer that question.

Even though ChatGPT, Jasper, and Gemini are AI tools that can quickly create content, WordPress is still the best platform for professional bloggers in 2025. Why?

  • Google's algorithms now punish AI content that isn't very good.
  • Readers want real writing, not copy-and-paste.
  • WordPress has tools for customization, making money, and getting people involved that can't be beat.
You'll know why WordPress is still the best platform for bloggers and how to use AI to improve your content in a smart way by the end.


1. How to Make AI Content Sound Like Human (To Stay Out of Google Penalties)

Helpful Content Update (HCU) and EEAT (Experience, Expertise, Authoritativeness, and Trustworthiness) guidelines from Google put people first when it comes to content.

Articles made by AI are often flagged for: 

❌ Using the same words over and over
❌ Not enough depth 
❌ Not any new ideas

  1. How to Fix AI Content and Make It Sound Like People

A. Change what AI says to your own voice

AI sounds robotic and stiff a lot of the time. To make this better:
  • Change "you'll" to "you will" when you need to.
  • Make it funny or personal ("Let's be honest, no one reads the terms and conditions!").
  • To make long sentences easier to read, break them up.

Example: 

❌  It is very important to make your website search engine friendly. 
✅ Want more visitors? "SEO is your friend; here's how to do it right."

B. Include personal stories and case studies

Google likes real-life examples. Instead of giving general advice:
  • Tell us about your own successes and failures.
  • Talk to experts in the field to get unique information.
  • Use real data (AI often uses old numbers).

Example: 

"I made a big mistake when I started my first blog—I didn't pay attention to SEO." I finally optimized my posts after 6 months of getting no traffic. As a result? A 300% rise in visitors in just three months."

C. Stay away from AI Google can spot low-effort AI content by "telltale signs" like

  • There are too many transition words ("furthermore," "additionally" included).
  • Commonly used headings ("Introduction," "Conclusion").
  • AI tends to only scratch the surface.
Tip: To find robotic language in AI drafts, run them through Originality.ai or Hemingway Editor.

2. Why long-form content is still the most popular

People like short videos like TikTok and Reels, but long blog posts still bring in the most visitors and money.

Case Study: The 5,000-Word Guides from Backlinko

Brian Dean's "Skyscraper Technique" post has more than 3,500 words and is ranked #1 for competitive SEO keywords. It gets millions of visitors every month.

Why?

✅ More backlinks (reliable sites link to detailed guides)
✅ Longer dwell time (Google likes in-depth content).
✅ More affiliate links and ads, which means better money-making.

Case Study: HubSpot's 10,000-Word Ultimate Guides

The "Ultimate Guide to Marketing" from HubSpot ranks for more than 1,000 keywords and consistently brings in new leads.

Important Point:

  • For competitive topics, try to get at least 2,000 words.
  • To make your site more relevant, use semantic SEO (LSI keywords).

3. Interactive WordPress add-ons to get people more involved

Static content is going away. Use these WordPress add-ons to keep readers interested:

A. Plugins for polls and surveys

  • WPForms lets you embed surveys to get feedback.
  • Opinion Stage (make polls that go viral).

Example: 

One question that a fitness blog might ask is, "What's your biggest challenge? Losing weight or building muscle?"

B. Plugins for quizzes and calculators 

  • Quiz and Survey Master has personality quizzes.
  • The Calculated Fields Form is used on interactive calculators.

Example: 

A finance blog could add a "Mortgage Calculator" to get more people to stay on the page longer.

C. Gamification Plugins 

  • myCred (reward readers with points).
  • BadgeOS gives out badges for participation.

Example: 

For instance, a cooking blog might award a "Master Chef Badge" to readers who finish all of the recipes.

4. Ways to Make Money (Affiliate Marketing, Digital Products, Ads)

A. Marketing through affiliates (2025 Trends)

  • Niche-specific programs (avoid markets that are already full, like "best VPNs").
  • AI-powered recommendation engines (like AdSanity) find the best places for ads.

Example: 

"Best Laptops for Video Editing" could be promoted on a tech blog with affiliate links.

B. Selling electronic goods

  • Courses and e-books (use LearnDash for WordPress).
  • MemberPress sites have access to special content.

Example: 

A "SEO Mastery Course" could be sold on a marketing blog for $297.

C. Increasing ADS sales

  • Pick one: Ezoic, Mediavine, or AdThrive. Which one pays more?
  • Header bidding makes ad networks compete with each other more.

Example: 

A travel blog that uses Mediavine makes $30 RPM (revenue per 1,000 visitors).


In 2025, WordPress is still better than AI.AI is only a tool; it can't do the work of human bloggers.

Because Google values EEAT (human expertise), WordPress is still the best platform.

✅ SEO works best with long-form content.
✅ Interactive plugins make people more interested.
✅ There are no better ways to make money.

Final Advice: 

  • Do research and drafts with AI, but edit by hand.
  • Focus on long-form content that is optimized for EEAT.
  • Use WordPress plugins to make your site more interactive.
What's the hardest thing about blogging for you in 2025? Leave a comment below! 

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